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The Evolution of Branding, #002 #FundamentalsofBrandDesign

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Summery

Branding originated from the need for creators to identify their work, starting with symbols on pottery. Throughout history, these symbols communicated messages and represented beliefs in various cultures. By the 18th century, proprietary marks on porcelain and cattle branding became common, evolving into a crucial method for distinguishing products during the Industrial Revolution.

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